After the chaos caused by counterfeit tickets in the UEFA Champions League 2022, crypto exchange Binance has launched the pilot of its NFT ticketing solution with football club Società Sportiva Lazio for the 2022 to 2023 season.
Binance stated that NFT tickets will solve the problem of fake tickets and eliminate scalping, preventing disorder in sporting events.
Besides the access to events, the NFT tickets will be also used for other purposes such as store and match discounts, token giveaways and other experiences with S. S. Lazio.
Thanks to collaboration, NFT tickets will be available for all of S. S. Lazio’s home matches.
Ticket holders will be able to claim their NFT tickets for free and use them to enter Stadio Olimpico and avail themselves of the benefits that come with the digital tickets.
The launch of NFT ticketing showcases a different way to use NFTs and highlights a significant use case for Web3 technology.